Turn a phone photo or supplier image into a clean white-background product shot: background regenerated to pure white, a soft natural shadow, the product centred and filling the frame. Copy a prompt below, attach your photo, and check the result against the real item.
Marketplaces and catalogs want the product on clean white, and almost no source photo arrives that way: a phone shot on a kitchen table, a supplier image on a grey gradient, a packshot with a hard shadow. Cutting out and relighting each one by hand is the most tedious job in ecommerce.
Product reference
Upload a clean packshot to guide shape, color, logo placement and material. Inspect each result because reference guidance does not guarantee exact fidelity.
A set of candidates per SKU
Develop white-background, lifestyle and detail directions from one brief, then choose the frames that meet your catalog standards.
Channel-specific review
Check final crop, resolution, background and product accuracy against the current rules of the marketplace where each image will appear.
Step 1
Upload the packshot
Start with a clear, owned photo of the actual item. Include a legible label and enough detail for the model to follow.
Step 2
Brief the set
Pick the scenes (white background, tabletop, in-use, seasonal), the angles and the crops. Brand anchors keep the look consistent across SKUs.
Step 3
Inspect and export
Generate variants, check product fidelity and current channel requirements, then export the approved frames in the needed crop and resolution.
The Imgo surfaces this use case routes into.
Replace every bracketed variable with your own product, audience and setting before running one.
Packaged goods: box, bottle, or jar
Studio product photo of the attached [product] on a seamless pure white background (RGB 255, 255, 255). Keep the packaging, label, logo, colors, and proportions exactly as in the reference. Front-facing at eye level, centred, the product filling about 85% of the frame. Soft, even studio light with a faint natural contact shadow directly beneath. No props, text, watermark, or reflections of the studio.
Model: nano-banana-2Aspect ratio: 1:1
Apparel: flat lay or ghost mannequin
Ghost-mannequin product photo of the attached [garment] on a pure white background (RGB 255, 255, 255). Preserve the cut, length, neckline, fabric texture, print scale, stitching, and [garment detail] exactly. Show the garment front-on with natural volume, as if worn by an invisible form, centred with even margins. Soft shadowless light that keeps the true fabric color. No hanger, model, tags, text, or props.
Model: nano-banana-2Aspect ratio: 4:5
Reflective or transparent items: glass, metal, jewellery
High-end studio product photo of the attached [product] on a pure white background (RGB 255, 255, 255). Keep its shape, engraving, stones, and surface finish exactly as in the reference. Use large soft light panels so [material] shows clean, controlled highlights and edges stay crisp against the white. Three-quarter angle, centred, filling about 80% of the frame, with a subtle reflection below. No props, text, or colored reflections.
Model: nano-banana-proAspect ratio: 1:1
For a clean cutout, often yes — Imgo's background remover produces a transparent PNG you can place on white. Use generation when the photo also needs fixing: uneven light, a colour cast, a missing shadow, or a product that does not fill the frame.
Ask for it explicitly (RGB 255, 255, 255), then check it: sample the corners in any image editor. Generated whites can drift slightly warm or grey; a levels adjustment fixes that without touching the product.
Nano Banana 2 for most items: it is fast enough to try several framings. Switch to Nano Banana Pro for reflective, transparent, or finely textured products, where material detail decides whether the image passes.